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Good news! It’s still early in the year, so there is time to implement changes that will increase your sales in 2018. Blogging is one of the most widely used B2B content marketing strategies… it builds links and authority, provides a platform to promote your products or services and can help your prospects understand the value of your offer. How are you with blogging? Good, …
The good news is, there is more than one way to follow-up with a prospect – not just email. It’s always a good idea to ask your prospect the best way to communicate in advance to discover the best method of getting ahold of them. First and foremost, respond back to your prospects quickly. An analysis of more than 2,200 American companies found those …
In an earlier article, I talked about the monetary value of each of your connections on LinkedIn… In 2016, LinkedIn was purchased by Microsoft for $26.2 BILLION in CASH! At the time, LinkedIn had 450 MILLION users. Each connection was valued at $58.20. So if you take the number of true prospective connections you have on LinkedIn (…not your high school football coach or your 2nd cousin once removed) and multiply that …
I hope you had an incredible holiday season and are back at it, ready to take on 2018 with a renewed sense of enthusiasm and excitement! I’m writing you this morning from Medellin, Colombia, where I’ll be working the next couple of weeks (I’ll tell you all about it in the video) – but first want to make sure you …
We shared this in our staff meeting today, and thought it was so insightful that we wanted to share it with you. In today’s blog post, we share a video by Dr. Robert Cialdini author of Influence and Pre-Suasion, where he describes his 6 shortcuts to effectively persuading others by scientifically proven human behaviors. Watch it here. Now that you …
I have an urgent, time-sensitive announcement Today and it may affect your business… With less than a week until Christmas, then the New Year right around the corner, I wanted to take some time to tell you about a Huge Change that’s coming to our (Ira and My) life. Not only is it a Huge Change, it’s a change that …
Most of us are taught to engage our prospects using LinkedIn messenger. And that’s not bad advice. But what happens if the people you’re trying to reach aren’t checking their LinkedIn regularly? They may be busy with a project, in meetings or doing any of the many activities that keep them busy. And, even though your messages are sent …
PLUS How to Get Your Life Back by Prospecting on LinkedIn First of all, let’s be fair… Cold calling used to work. I made cold calls back in the day and most of you probably did, too. What’s the first thing that comes to mind when you hear the words ‘cold calling’? Frustrating… Getting no where fast… Disconnected by reception … again! I felt …
Ready to target your perfect B2B prospects? LinkedIn is a tool that allows you to target, connect, build relationships and close deals with your ideal prospects. (Psst… If you’re not 100% sure who your perfect prospect is, follow these next steps.) 3 ways to determine the demographics of your perfect prospect …so you can target them on LinkedIn (Source: Inc) Review …
Stumped on where to find your next lead? We’ve got some hot tips on the #1 lead finding resource: LinkedIn LinkedIn is a GOLD MINE for finding prospects. Why? If we put LinkedIn head-to-head with other social platforms, you’ll see the average salary of its members is considerably higher. · Twitter: $58,000 · Facebook: 61,000 · LinkedIn: $112,000 This is …
