Blogging and Social Media

Cory Michael Sanchez Mojo Marketing Edge, Tips and Tricks 1 Comment

Good news! It’s still early in the year, so there is time to implement changes that will increase your sales in 2018. Blogging is one of the most widely used B2B content marketing strategies… it builds links and authority, provides a platform to promote your products or services and can help your prospects understand the value of your offer. How are you with blogging? Good, …

3 Proven “Deal Closer” Follow Up Strategies

Cory Michael Sanchez B2B Marketing Content Series, Tips and Tricks 1 Comment

The good news is, there is more than one way to follow-up with a prospect – not just email. It’s always a good idea to ask your prospect the best way to communicate in advance to discover the best method of getting ahold of them. First and foremost, respond back to your prospects quickly. An analysis of more than 2,200 American companies found those …

Why Getting Your First “Yes” From a Perfect Prospect on LinkedIn is the First Step to Exploding Sales

Cory Michael Sanchez B2B Marketing Content Series, Tips and Tricks Leave a Comment

In an earlier article, I talked about the monetary value of each of your connections on LinkedIn… In 2016, LinkedIn was purchased by Microsoft for $26.2 BILLION in CASH! At the time, LinkedIn had 450 MILLION users. Each connection was valued at $58.20. So if you take the number of true prospective connections you have on LinkedIn (…not your high school football coach or your 2nd cousin once removed) and multiply that …

6 Principles of Persuasion

Cory Michael Sanchez Tips and Tricks Leave a Comment

We shared this in our staff meeting today, and thought it was so insightful that we wanted to share it with you. In today’s blog post, we share a video by Dr. Robert Cialdini author of Influence and Pre-Suasion, where he describes his 6 shortcuts to effectively persuading others by scientifically proven human behaviors. Watch it here. Now that you …

3 Steps to Successfully Finding your Perfect Prospect (and Closing the Deal)!

Cory Michael Sanchez Client Quotes, Tips and Tricks 1 Comment

Ready to target your perfect B2B prospects? LinkedIn is a tool that allows you to target, connect, build relationships and close deals with your ideal prospects. (Psst… If you’re not 100% sure who your perfect prospect is, follow these next steps.) 3 ways to determine the demographics of your perfect prospect …so you can target them on LinkedIn (Source: Inc) Review …

You’ve Struck Gold… and How to Find More!

Cory Michael Sanchez Tips and Tricks Leave a Comment

Stumped on where to find your next lead? We’ve got some hot tips on the #1 lead finding resource: LinkedIn LinkedIn is a GOLD MINE for finding prospects. Why? If we put LinkedIn head-to-head with other social platforms, you’ll see the average salary of its members is considerably higher. · Twitter: $58,000 · Facebook: 61,000 · LinkedIn: $112,000 This is …

The #1 Reason You Aren’t Making As Much Money as You Would Like

Cory Michael Sanchez Tips and Tricks 1 Comment

What’s the #1 reason you don’t have revenue flowing in your business? Here’s the biggest reason, most companies aren’t doing what they need to be doing… which is closing deals. Bringing in the money! You may be asking yourself, “How do I do that?” It is essential to your business’ success to have conversations with your prospective clients. It is the true way to sales. Because as we …

Which pot to stir when it comes to lead generation?

mojoadmin Tips and Tricks 2 Comments

Let’s face it: You know that “Lead Generation” is the single most important thing that you arrive at when you boil marketing down to its roots. As soon as you realize this, the real question you face is,“How much is it going to cost to get a single lead?” It’s a pretty logical question. No matter the type of lead …

guide for video_marketing

Why Do You Need Video Marketing for Small Business?

mojoadmin Tips and Tricks, Video Marketing Leave a Comment

Small business owners have to think of the most effective marketing strategies. Video marketing is the ultimate way of marketing. It has the power to attract and influence people unlike any other medium, be it text, audio or anything else. However, small business marketing is a competitive field. The reason is that a lot of people are venturing into small …