Why I Quit Cold Calling and You Should Too…

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PLUS How to Get Your Life Back by Prospecting on LinkedIn First of all, let’s be fair… Cold calling used to work. I made cold calls back in the day and most of you probably did, too. What’s the first thing that comes to mind when you hear the words ‘cold calling’? Frustrating… Getting no where fast… Disconnected by reception … again! I felt …

Empty Calendar Syndrome: an illness that may plague you without you knowing it. Here’s how to get rid of it forever.

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Did you know that 80% of new businesses fail within their first year? (According to the Small Business Administration.) What is the root of this enormous problem? It’s called “Empty Calendar Syndrome”, a term coined by my business partner, Ira Rosen. This business illness is when you don’t have enough appointments in your calendar to sustain your business. It’s an …

Sanchez Spanish Wedding Adventure

Cory Michael Sanchez B2B Marketing Content Series 7 Comments

I just came back from my Spanish Wedding Adventure! As I have promised, I am going to share our wedding photos =) The wedding celebration was definitely one of the most memorable moments of my life – MAGICAL.   It’s time to party!   We spent our honeymoon in Italy where we were able to visit different historical and amazing …

Without this…you’re doomed.

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I’m writing this from my hotel room in Santorini, Greece where I’m on my honeymoon (don’t worry, my bride isn’t awake yet…so I thought I would quickly share something with you). The wedding was absolutely stunning. It was 4 days of adventure in Barcelona with friends and family followed by an epic wedding in the hills of Spain (a wedding …

1 “LIFE-CHANGING” MORNING RITUAL (TRY THIS, IT’S EASY AND IT WORKS!)

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Admit it…waking up can sometimes be…uh…challenging. I mean, mornings would be great if you didn’t have to actually deal with them… Starting your day right is all about habits. As Aristotle said: One of the things I have done for the last two year is creating my “morning habits” (or rituals) that allow me to kick butt in the business …

Time Saving Technique That Helps You Book Maximum Appointments With Your Prospects

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You were like a homing pigeon. You sought out your prospect. Like “Kung Fu, Walk the Earth” you searched the globe for the right one. At first they were like… Then you warmed them up… And they were suddenly like…. You found your opening…you mustered up all the courage…and you made “the ask”. “Let’s get on the phone”, you say. …

First Impressions Are Everything…How to NOT Mess It Up (On LinkedIn) – Part 1

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Ever hear that you can only make “1 first impression”? Here’s some super “sciency” background material on this phenomenon:  “When we form a first impression of another person it’s not really a single impression. We’re really forming two. We’re judging how warm and trustworthy the person is, and that’s trying to answer the question, “What are this person’s intentions toward …

Why Your Understanding Your Competition Will Close More Sales

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No one likes competition (but if you “learn to love it” it will help you sell more!) No one likes competition. Most people EITHER: Say “I don’t have competition” (Uh huh….suuuuure).  OR Want to pulverize their opponents and come at them like a “spider monkey”. BUT…there can be some really phenomenal benefits to having healthy competition. FIRST…the thing about having …

Sales 201: The Fortune is in the Follow-up

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Statistics show that 80% of sales are closed between the 5th and the 12th attempt but 48% of sales people never follow-up. Take a peek at these “eye opening” stats: Here’s what most sales folks say about this: If you’re sitting next to someone…look over at them. One of you doesn’t follow up… The one who does probably has a better …

How To Create A More Effective Close

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Remember that time you nailed your sales presentation? Is this how you felt? Today, the question is, how do you craft the perfect close? An effective close is something that you know works so well, it’s like clockwork. If you’re like most people, they just “wing it”… and hope to pull a magic rabbit out of their hat every time. The real way …