Blogging and Social Media

Cory Michael Sanchez Mojo Marketing Edge, Tips and Tricks 1 Comment

Good news! It’s still early in the year, so there is time to implement changes that will increase your sales in 2018. Blogging is one of the most widely used B2B content marketing strategies… it builds links and authority, provides a platform to promote your products or services and can help your prospects understand the value of your offer. How are you with blogging? Good, …

Pre-Qualified LinkedIn Leads Delivered Straight To Your Desktop Each Weekday Morning?

Cory Michael Sanchez B2B Marketing Content Series 4 Comments

I have an extremely limited opportunity to tell you about today… With less than a week until the start of Quarter 2, I wanted to take a little time to review this extremely limited opportunity we’re opening back up to the public.Not only is it extremely limited, it’s an opportunity that potentially concerns your business and the success you’ll either …

3 Proven “Deal Closer” Follow Up Strategies

Cory Michael Sanchez B2B Marketing Content Series, Tips and Tricks 1 Comment

The good news is, there is more than one way to follow-up with a prospect – not just email. It’s always a good idea to ask your prospect the best way to communicate in advance to discover the best method of getting ahold of them. First and foremost, respond back to your prospects quickly. An analysis of more than 2,200 American companies found those …

Why Getting Your First “Yes” From a Perfect Prospect on LinkedIn is the First Step to Exploding Sales

Cory Michael Sanchez B2B Marketing Content Series, Tips and Tricks Leave a Comment

In an earlier article, I talked about the monetary value of each of your connections on LinkedIn… In 2016, LinkedIn was purchased by Microsoft for $26.2 BILLION in CASH! At the time, LinkedIn had 450 MILLION users. Each connection was valued at $58.20. So if you take the number of true prospective connections you have on LinkedIn (…not your high school football coach or your 2nd cousin once removed) and multiply that …

6 Principles of Persuasion

Cory Michael Sanchez Tips and Tricks Leave a Comment

We shared this in our staff meeting today, and thought it was so insightful that we wanted to share it with you. In today’s blog post, we share a video by Dr. Robert Cialdini author of Influence and Pre-Suasion, where he describes his 6 shortcuts to effectively persuading others by scientifically proven human behaviors. Watch it here. Now that you …

What Everybody’s Talking About

Cory Michael Sanchez B2B Marketing Content Series Leave a Comment

I have an urgent, time-sensitive announcement Today and it may affect your business… With less than a week until Christmas, then the New Year right around the corner, I wanted to take some time to tell you about a Huge Change that’s coming to our (Ira and My) life. Not only is it a Huge Change, it’s a change that …

Why You Shouldn’t Spend ALL Your Time Trying to Engage your Prospects on LinkedIn, and How to Create a Successful and Ethical 14-Day Appointment Setting Campaign

Cory Michael Sanchez B2B Marketing Content Series 1 Comment

Most of us are taught to engage our prospects using LinkedIn messenger. And that’s not bad advice. But what happens if the people you’re trying to reach aren’t checking their LinkedIn regularly?   They may be busy with a project, in meetings or doing any of the many activities that keep them busy. And, even though your messages are sent …

Why I Quit Cold Calling and You Should Too…

Cory Michael Sanchez B2B Marketing Content Series 4 Comments

PLUS How to Get Your Life Back by Prospecting on LinkedIn First of all, let’s be fair… Cold calling used to work. I made cold calls back in the day and most of you probably did, too. What’s the first thing that comes to mind when you hear the words ‘cold calling’? Frustrating… Getting no where fast… Disconnected by reception … again! I felt …

3 Steps to Successfully Finding your Perfect Prospect (and Closing the Deal)!

Cory Michael Sanchez Client Quotes, Tips and Tricks 1 Comment

Ready to target your perfect B2B prospects? LinkedIn is a tool that allows you to target, connect, build relationships and close deals with your ideal prospects. (Psst… If you’re not 100% sure who your perfect prospect is, follow these next steps.) 3 ways to determine the demographics of your perfect prospect …so you can target them on LinkedIn (Source: Inc) Review …